Founded in 1937 by Bausch & Lomb, the first Ray Ban sunglasses were created for the U.S. Army Air Corp. The Army was looking for a sunglass to protect aviators from the damaging rays of the sun, but also a sunglass that would look elegant on the dashing airman of the day.
On May 7, 1937 Bausch & Lomb officially took out the patent on the Ray Ban aviator sunglass. The first sunglass to incorporate an anti-glare lens, the metal frame was extremely lightweight and made from gold-plated metal with two green lenses that filtered out UV rays. The U.S. Army Air Corps pilots instantly took to the sunglasses, earning Ray-Bans the moniker "Aviator Glasses" -- a term which now describes all sunglasses with designs that are similar to the original Ray-Ban.
Throughout the 50s and 60s, Ray Ban Wayfarers were the sunglass of choice for everyone from Bob Dylan, to Andy Warhol, James Dean, Marilyn Monroe, Roy Orbison, John Lennon and countless average American teenagers who just wanted to look cool on the beach.
Ray-Bans popularity waned in the Seventies as the disco era ushered in more extravagent eyewear, and designers like Dior and Yves St. Laurent entered the eyewear market. In the mid-70s, Ray-Ban introduced a line of "disco" inspired sunglasses in the mid-seventies, but it fell flat. However, a resurgence in popularity was just around the corner.
Aviator sunglasses are a style of sunglasses that were developed by Bausch & Lomb and branded as Ray-Ban. They are characterised by dark, often reflective lenses having an area two or three times the area of the eyeball, and very thin metal frames with double or triple bridge and bayonet earpieces or flexible cable temples that hook behind the ears. The original design featured G-15 tempered glass lenses, i.e., neutral gray, transmitting 20% of incoming light. The large lenses are not flat but slightly convex. The design attempts to cover the entire range of the human eye and prevent as much light as possible from entering the eye from any angle.
Wayfarer sunglasses have been manufactured by Ray-Ban since 1956, when their design was a revolutionary break from the metal eyewear of the past. Wayfarers enjoyed early popularity in the 1950s and 1960s. Though the sunglasses had faded from the limelight by the 1970s, a lucrative 1982 product placement deal brought Wayfarers to their height of popularity. Since the mid-2000s, the sunglasses have been enjoying a revival. Wayfarers are sometimes cited as the best-selling design of sunglasses in history (although Ray-Ban Aviators have also been credited with this achievement) and have been called a classic of modern design and one of the most enduring fashion icons of the 20th century.
Clubmaster sunglasses are retro and timeless. Inspired by the 50’s, the unmistakable design of the Clubmaster Classic is worn by cultural intellectuals, those who lead the changed tomorrow. While wearing Ray-Ban RB3016 Clubmaster Classic design, you’ll always make a statement.